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Half Full Privacy Policy

Half Full Privacy Policy

Effective Date: September 2, 2025

Half Full (“we,” “our,” “us”) respects your privacy and is committed to protecting the information you share with us. This Privacy Policy explains what information we collect, how we use it, and under what circumstances we may share it. By subscribing to or interacting with Half Full (the “Service”), you consent to the practices described in this Policy.

This Privacy Policy governs your (“you” or “User”) use of Half Full newsletters, websites (including mobile versions), digital platforms, social media channels, interactive features, and any other services owned, operated, or controlled by Half Full that reference or link to this Privacy Policy (collectively, the “Services”).

This Privacy Policy applies only to information collected by Half Full through the Services. It does not apply to information collected by third parties, including business partners, advertisers, or social media platforms. Data collected and used by such third parties is governed by their own privacy policies and agreements. If you have questions about a third party’s privacy practices, please contact them directly.

By accessing or using the Services, you acknowledge and agree to the collection, use, disclosure, and retention of your personal information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please discontinue use of the Services.

  1. Information We Collect

  2. How We Use Your Information

  3. Sharing of Information

  4. Social Media

  5. Data Retention

  6. Children’s Privacy

  7. Cookies, Tracking, and Advertising

  8. Your Rights and Choices

  9. Data Security

  10. International Users

  11. Updates to This Policy

  12. Contact Us


1. Information We Collect

We may collect the following categories of personal and sensitive information that you voluntarily provide:

  • Contact Information: name, email address, phone number.

  • Demographic & Personal Information: profession, location, number of children, children’s name, and other family-related details.

  • Medical & Health Information (Voluntarily Shared): information you provide about breastfeeding, pregnancy, or other health-related matters.

  • User Content: stories, personal experiences, or submissions you provide for potential inclusion in the newsletter or related content.

  • Technical Data: IP address, browser type, device identifiers, and usage data automatically collected through our email platform or website.

  • Social Media Data: information you make publicly available by interacting with our social media accounts (such as comments, likes, tags, or direct messages).


2. How We Use Your Information

We use the information we collect to:

  • Provide, personalize, and improve the Service.

  • Communicate with you, including sending newsletters, announcements, or updates.

  • Feature user-submitted content.

  • Analyze audience insights and engagement for internal purposes.

  • Target advertising and sponsored content, including creating audience segments and fulfilling advertising contracts with third-party partners.

  • Comply with applicable laws and enforce our terms of service.

  • Tailor content to users based on information provided. 

  • To develop new services or products.


3. Sharing of Information

We may share your information in the following ways:

  • With Service Providers: Vendors who provide operational support (e.g., email distribution, analytics, hosting).

  • With Advertising Partners: Brands and organizations we collaborate with to deliver sponsored content, promotions, or targeted campaigns.

  • For Legal Reasons: If required by law, regulation, or government request.

  • Business Transfers: If Half Full is sold, merged, or acquired, personal information may be transferred as part of that transaction.

  • With Social Media Platforms: when you interact with our social channels, your information may also be subject to the platforms’ own privacy policies.


4. Social Media

When you interact with Half Full on platforms like Instagram, Facebook, or others:

  • Any content you publicly post (comments, tags, etc.) may be visible to others.

  • We may collect, use, and republish public interactions (e.g., featuring your comment or tag in promotional content), in line with platform terms.

  • Your use of those platforms is also governed by their respective privacy policies.


5. Data Retention

We retain your personal information as long as necessary to fulfill the purposes described in this Policy, comply with legal obligations, and support ongoing business operations.


6. Children’s Privacy

Half Full does not knowingly collect personal information directly from children under 13 years of age. If you submit information regarding your children, you acknowledge that you are providing it voluntarily as their parent or guardian. If we learn that information from a child under 13 has been collected without parental consent, we will delete it promptly.


7. Cookies, Tracking, and Advertising

Half Full and its service providers may use cookies, web beacons, pixels, local storage, and other tracking technologies (collectively, “Cookies”) to collect information about your use of the Services. Cookies are small files placed on your device that help us recognize your browser or device, understand how you interact with the Services, and improve your overall experience.We may use Cookies for purposes including:

  • Essential Operations: Enabling core site features, such as page navigation, secure log-in, and newsletter delivery.

  • Performance and Analytics: Understanding usage patterns, monitoring traffic, and measuring the effectiveness of our content. We may use third-party analytics providers (such as Google Analytics) to help us evaluate use of the Services.

  • Personalization: Remembering your preferences, tailoring content, and providing you with a more customized experience.

  • Advertising and Marketing: Delivering relevant advertising, both on our Services and across other websites and platforms. This may include working with third-party advertising networks, social media platforms, and data exchanges that use their own Cookies and similar technologies to collect information about your online activity for targeted advertising and measurement.

You may choose to manage or disable Cookies through your browser settings. Please note that disabling certain Cookies may affect the functionality of the Services and limit your ability to fully engage with Half Full’s content.

Do Not Track

Some web browsers incorporate a “Do Not Track” (“DNT”) feature that signals to websites that you do not wish to be tracked online. At this time, Half Full does not respond to DNT browser signals or similar mechanisms. We may continue to collect information about your online activity as described in this Privacy Policy, regardless of whether a DNT signal is received.By using the Services, you consent to our use of Cookies and similar technologies—including those from third-party partners—as described in this Privacy Policy.


8. Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you.

  • Request correction, deletion, or restriction of your information.

  • Opt out of email marketing by clicking “unsubscribe” in any communication.

  • Withdraw consent to our processing of sensitive personal information.

To exercise your rights, contact us at [email protected].


9. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no data transmission or storage system can be guaranteed 100% secure.


10. International Users

If you access the Service from outside the United States, you acknowledge that your information may be transferred to and processed in the U.S., where privacy laws may differ.


11. Updates to This Policy

We may update this Privacy Policy from time to time. The “Effective Date” above indicates the date of the most recent revision. Continued use of the Service after changes constitutes acceptance of the revised Policy.


12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
[email protected]

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